What if you could be sure that all your marketing paid off? Would you save $$? Sleep better at night??
Learn How to Create a Marketing Plan That Leads You Towards Increased Sales and Profits
…..ALL the Time!
Dear Small Business,
How much time are you spending on marketing your business?
An hour a day?
A day a week?
80% of your time?
More importantly, do you know whether all those efforts are paying off?
Most people think about their marketing based on
- What the latest hot tactic is, or
- What they GUESSED worked in the past, or
- What some guru is telling them they should do.
They’re just HOPING that their marketing will work, and to be honest, HOPE is not a good strategy for success.
Some marketers create a plan, thinking that they’re being very strategic and professional.
But then they have trouble following through.
Sometimes, you just don’t know what worked and what didn’t.
If you don’t have a solid marketing plan, you’re probably throwing away your TIME and MONEY
The really successful marketers aren’t risk-takers. They know what’s going to work BEFORE they do it.
They plan out every part of their marketing so that they don’t waste their energy on things that don’t have a hope in succeeding.
And when they do have a set-back, they know where and why.
Then they’re able to quickly turn on a dime, changing what they do so that their next steps lead to success.
Even better, all their people know what to do too. So, there’s no confusion. Nobody is doing rework because they didn’t ‘get it’ the first time.
But where do you start?
Sound like it’s just too much work for you? It isn’t!
I’ve put together a step-by-step course to guide you through the whole process.
MAPSS –> > Marketing Action Planning for Strategic Succes!!
In MAPSS, I’m going to walk you through all the steps in building a plan that will practically GUARANTEE that your marketing efforts lead you to higher sales.
Here’s what you’ll be achieving by the end (if you do the work!):
- Do the research that tells you just what your market wants and where to find them.
- Set marketing goals that were meant to be achieved.
- Put together a mix of different marketing tactics that cover every part of your business.
- Draft a marketing budget, so you know exactly where to spend and how much.
- Finally, put everything together into a calendar and plans that you know you can implement RIGHT NOW.
Want more specifics?
Here’s a quick snapshot of what’s covered and what you’ll get in the course:
Here is What You’ll be getting in MAPSS
- Full Video training course. Four sections, with multiple videos in each section to guide you through the process.
- A full Course Book covering all the details of how to build a successful Marketing Plan
- A Workbook for completing activities
- A Marketing Plan Template
- Graphics to help you remember what you learned
- A Marketing Plan Checklist
- …..and all the guidance in our CRC Marketing Club Facebook Group
Our course takes the mystery and confusion out of creating professional marketing plans.
Your marketing plan doesn’t have to be as complicated as you think! But you do need to have one!!
Instead, you’ll walk through a clear formula that we’ve put together based on proven BEST PRACTICES.
Don’t waste another minute floundering around in the dark with your marketing.
Sign up for MAPSS and you’ll be off and running with marketing that you KNOW will work, in no time.
Get Started Now
Your 12 Month Marketing Calendar: Plan Your Programs, Content, and Promotions for the Entire Year!
You’re a brilliant entrepreneur, and we both know it! So isn’t it time to turn your brilliance into a money-making plan and leave the stressful task of running your business on a whim behind you forever?
This brand-new program will help you plan your entire year, get clarity on when you’ll launch your programs, deliver high-value content that builds relationships, and earn the money you deserve because this isn’t just any plan – it’s the most profitable planning system around.
Module 1: Work Smarter, Not Harder
If you’ve been spinning your business wheels for a long time, you may be starting to feel desperate for a change. Something, as they say, has got to give!
The good news is, this module will help you end those long days of working harder than you should, and instead help you start working smarter to fuel your business. What you need is that last, focused push to get you there, which is what we will work on first. During Module 1, we’ll:
- Fix the Leaks in Your Current Marketing Plan – We’ll look at all the progress you’ve made and create an actionable, strategic marketing plan to up level your business (and we’ll do it all without tearing your business down to the foundation and starting over—no one has time for that!)
- Dig Into Your Financial Security – with 3 simple questions that will tell you at a glance where you need to focus your efforts.
- Discover an Easy 4-Step Plan to Organize Your Days – Put an end to work stress once and for all with this simple tool.
- Create Your Dream Work Schedule – No more working a 9-to-5 or a 9-to-9, together we’ll create a schedule that gives you the time and freedom you’ve been looking for (isn’t that why you started your business in the first place?)
- Kick Time-Suckers to The Curb – Busy work isn’t profitable work, but it can be hard to know the difference. In module 1 we’ll get all your ducks in a row, and end the time-sucking business tasks so you can earn more of a profit.
- Take Inventory of Your Resources – So you can finally take advantage of the content creation secret of top-earning Business Owners and service providers.
- Look at 4 Ways to Instantly Add Hours to Your Day – Including one most entrepreneurs avoid (but that they really need to do more of!)
- Go From Chaos to Clarity – Your business can’t thrive in overwhelm, so we’ll trade it for a clearly driven plan that gives you your best year (just this piece alone can mean the difference between a profitable business and another stressful year).
Module 2: Plan Your Programs
It’s one thing to have a wonderful idea, but it’s a different ball game when it comes to putting your ideas into a program, and then offering it to the world. During Module 2, we’ll cover…
- How to Plan Your Promotional Window – Knowing when to market your programs is the only way to convert and sell. We will nail every inch of this process down so you’re never again left wondering, “What should I promote now?”
- How to Structure a Membership Program for Maximum Profits – Get this right, and your monthly income will be consistent and predictable, too!
- 3 Easy Ways to Boost Your Income – Implement just one of these for nearly instant results
- 5 Simple Methods to Get Your Audience to Take Action – And not one of them involves a false scarcity timer on your sales page.
- The Critical Act of Infusing Your Character – You’re not a generic entrepreneur and we’ll make sure your program offers are unique to you, your style, and your brand. Skip this and you risk looking like just another “me too” coach!
- The Delicate Balancing Act of Choosing the Perfect Platform – Deliverability is essential for a course to run smoothly. We’ll choose wisely and help give your users a friendly experience so they come back for more—and keep your stress levels down, too!
- The Ins and Outs of Running a High-Performance Team – Every task should not fall in your lap, but building a team can feel scary. This section takes away the stress of this critical business function so you can move on to more important things.
Module 3: Designing Your Programs
Like a styling pair of shoes, we’ll cover the core basics of how to identify your design techniques with your audience for a hot-selling program offer. During Module 3, we’ll cover everything you need, including…
- How to Nail Your Brand – It’s not just about your style, and frankly, if you get this wrong, nothing else will work either. We’ll dig deep into branding in this section so you can build a solid foundation for the next steps.
- 4 Must Have Elements of Every Great Program – Miss even one of these, and your promotions will fall far short of their potential.
- 3 Elements of a Killer Product Title – Get this right, and your ideal client will know in an instant that she simply must have this program.
- The Truth About Designing A Hot-Selling Offer – Look out world, we’re coming through! There’s more to it than just having a vision, but this module takes you by the hand so you can quickly create an irresistible offer your ideal client will LOVE.
- Effective Team Management – Team support is essential for things to run smoothly, so even build a team, keeping them on task can be a whole new learning curve. Don’t skip this section if you want your business to run like a well-oiled machine.
- The 2-Step, Dead Simple Product Planning System – If you can answer two questions, you can create an in-demand program.
- The Secret Sauce to Easier, More Effective Marketing – We all want to work less and earn more, and this section holds the key.
- 5 Tools That Make Team and Project Management Easy – And 3 of them are FREE.
Module 4: Planning Your Promotions
Create a top-notch promotion plan and set your marketing in motion to get you sales. It’s time to lay out your promotions and marketing efforts, quickly and effectively. Module 4 covers everything you need to know about planning your promotions wisely, including
- Why Getting Noticed = Getting Sales – And how to brand yourself and your business with authority and confidence so you can attract those sales. We will generate a buzz and connect with the right potential sharers, customers, and even JV partners.
- The Right Way to Promote Your Sign-Up Incentive – Social interaction and email marketing go hand in hand. Put aside those tired old methods that don’t work, and adopt a new plan that’s proven to bring new subscribers into your funnel.
- How to Manage Social Media Promotions without getting sucked into an all-day Facebook session.
- 3 Ways to Promote Your Free Opt-Ins (and my favorite free tool that makes beautiful social designs easy).
- The Importance of Personality, Prizes and Parties – Even the most serious professionals will let their hair down a little and enjoy contests and giveaways, and you should, too! Here’s how to do it the right way, without overwhelming yourself or your audience.
- 9 Proven (and Popular) Opt-In Incentives – don’t waste time and energy on what doesn’t work! Just pick one item from this list and start promoting.
- 7 Ways to Build a Buzz and Get Your Audience Excited – This kind of pre-promotion is invaluable when it comes to your product launch, and any of these are easy and fun to do.
- Planning Early for BIG Results – Know which promotional vehicles will work for you (and which ones to avoid) so you can easily create your amazing business year. And of course, we’ll give you the tools you need to repeat this profitable planning system year after year!