The good news is that YOU can do this!!
The challenge is that most business owners went into business because they love what they do, or they lost a job or they had a dream to be an entrepreneur. But most do not know the ins and outs of growing a successful business, or all of the pieces to running a successful business. You are not alone! This is literally, the majority of business owners I meet. In fact, it was me!
The key is learning. Being an entrepreneur is the greatest personal growth journey you will ever take! You have to learn to lead, to be the visionary and to be systems creator.
You have to master marketing and putting yourself out there. And you have to learn NOT to buy every “solution” that is pitched to you.
You need to have a clear and compelling vision — a strategic plan to make it happen and a marketing plan. Bizology.Biz is a complete business growth system. I give you all of the foundational pieces and then help you to focus on the growth strategies.
Bizology.Biz is built on Four Pillars of Success:
There are real ways to grow your business. But you need to be strategic in your thinking and how you put into motion the methods of growth. Instagram is not right for every business. And paid advertising might be the answer for you right now. Strategic means thinking all of the pieces through and not just doing stuff to look like you are doing marketing. It will not work!
I call that HOPE MARKETING and it just is not as effective as strategic marketing. Do things that have an impact on your profitability accelerators.
Assess what you are doing right now. Know your numbers.
Create a strategy to increase your profitability accelerator.
Track — know your numbers (again!!). Track what you are doing, look at conversion rates, then assess- create and track again. It is a cycle.
In Bizology.Biz — that is the goal, to give you the framework and help you identify the strategies that are right for your business!
Inside of Bizology.Biz — there are workbooks, video lessons, guidebooks, checklists and more!! You can go it alone with just access to the membership area or you can join me bi-weekly for a Profitability Accelerator call. Or you can add individual, focused, one on one coaching to it all. So you choose the right level of support for you.
The bi-weekly calls are each focused on ONE of the Profitability Accelerators and strategizing for each business how to implement. The first of the profitability accelerators, for instance is TRAFFIC. Every business needs traffic. It can be foot traffic or web traffic, but new potential buyers are the life of a business. During the TRAFFIC call, we talk about strategies for bringing in more traffic. If your business is a restaurant that strategy is going to be different from an online shop. The online shop will be different from an online information business. That is the value of the calls. Brainstorming and hearing what other people are doing in their businesses and figuring out the RIGHT strategy for YOUR business!!
That means that every 14 weeks we have covered each of the profitability accelerators and you (if you do the work) have potentially increased your profits by a significant amount (doubled or more!!)
For some people, they want one on one coaching and support. I get that. I have found great value in working with a coach myself. So that is always an option as well. Pick the plan that is right for you and your business growth!
You cannot afford to waste time on every social media platform, WITHOUT a good reason and a great strategy. There has to be an ROI and it has to impact one of the 7 Profitability Accelerators.
There are really just seven factors that can grow your business. If you are not focused on those factors and implementing strategies that impact those numbers, then you are just spinning your wheels (or pedals!!).
Become a Bizology CORE Member — HERE With membership you have access to this course as well as numerous other marketing and business growth courses!!
Included with Bizology.Biz are additional courses on marketing such as: