Business Building Tools I LOVE (part 2)

For Business Building — WordPress Really RULES for building an online presence!! So, in the last post, I shared a bit about WordPress as your content management system and website builder!! It is by far my favorite business building web presence tool. I use…

Website Building Tools I Use (and LOVE)

Web Site Building Tools — Essentials Every business needs to have an online presence and website. So, let’s look at some of the tools that I use! A website starts with hosting. I have used MANY, MANY hosting companies and have settled in at…

Do I Need Online Marketing?

Online Marketing is Important to Your Small Business Marketing Strategy This is a question that comes up time after time, when I talk with a small business owner, that has a primarily offline business. Do I need to be online? My answer is YES!…

Pay Per Click Marketing – 4 Things For Newbies To Note

PPC Marketing and Management Are NOT the Same Pay Per Click (PPC) marketing is something most brand-new website owners discover tough to master. The way PPC works is basic, you open a complimentary account with an online search engine (eg Google or Yahoo), then…

Happy Friday! New Marketing Videos For YOU!

I don’t know if you have had a chance to check out the new marketing center that I just launched!! I am still tweaking a few things. So bear with me. And now we are totally revamping Compass Rose Consulting site as well. It…

Blogging Lab: Learn HOW to Blog

Five Week Blogging Lab The Blogging Lab is a hands on learning lab to get your blog site up and running.  If you have always wanted a blog but didn’t know how to get it going, this lab will show you step by step….

Does My Business NEED a Web Presence?

The Internet has become a vital component of any business marketing plan.  Even if you are a locally based business and is solely word of mouth: a website and overall web presence is needed.  People (your clients and prospects) use the Internet to vet…

Website vs. Blog: There is a Choice.

Having an internet presence is essential in this business environment.  As a business owner, you must have a web presence.  But when you are developing that web presence you have many decisions to make.  Here are some of the things you need to consider:…