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Archive for marketing strategy

Bizology — The SCIENCE of Building a Thriving Business

Bizology.Biz Updated and Improved…

Several years ago I wrote a business development program and created a membership site.

Memberships are incredible business models…but I digress.

My point here today is about its evolution.

I have rebuilt the membership area and added, added to it.

Bizology — The SCIENCE of Building a Thriving Business!! 

It continues — to provide incredible resources.

What we’ve really done is take other courses and add them into the Bizology.Biz program.  Some of the courses, actually many of them are video courses, including:

How to do:
–>>Facebook Ads
–>>Instagram Ads
–>>LinkedIn
–>>Video Marketing
–>>List Building
–>>Business Assessment
and more….

Bizology.Biz — will give you the strategy piece and then the tactics that you need to really implement good sound marketing strategy.

Most business leaders fail when they fail to market effectively.  And, I have been there myself. I was totally clueless.  I had to learn HOW to market effectively and HOW to implement effectively.

Without those keys in place it is hard to make a business really work for you.

Make sure that you are learning the pieces and then putting them together into effective strategy. Bizology.Biz makes your business development easier and becomes a go to resource.

Bizology – The Entrepreneur’s Marketing Center

Bizology.Biz Updated and Improved…

Several years ago I wrote a business development program and created a membership site.

Memberships are incredible business models…but I digress.

My point here today is about its evolution.

I have rebuilt the membership area and added, added to it.

Bizology — The SCIENCE of Building a Thriving Business!! 

It continues — to provide incredible resources.

What we’ve really done is take other courses and add them into the Bizology.Biz program.  Some of the courses, actually many of them are video courses, including:

How to do:
–>>Facebook Ads
–>>Instagram Ads
–>>LinkedIn
–>>Video Marketing
–>>List Building
–>>Business Assessment
and more….

Bizology.Biz — will give you the strategy piece and then the tactics that you need to really implement good sound marketing strategy.

Most business leaders fail when they fail to market effectively.  And, I have been there myself. I was totally clueless.  I had to learn HOW to market effectively and HOW to implement effectively.

Without those keys in place it is hard to make a business really work for you.

Make sure that you are learning the pieces and then putting them together into effective strategy. Bizology.Biz makes your business development easier and becomes a go to resource.

Reverse Cold Calling

Reversing the cold call can create a warm call instead!!

When you change the dynamic of the cold call, to one where the prospect is CALLING YOU instead, suddenly the dynamic has changed and that impacts the interaction.

It is amazing what happens.  People are calling you back instead of answering the phone.

They want to KNOW why you called.  You have reversed the cold call.

Suddenly you are able to have a conversation about whatever it is that you have to offer.

It is still NOT a sales call.

Your MISSION —>>> (Should you decide to accept it!) is to GET THE NEXT APPOINTMENT.
That’s it.  What is the next step?  Identify that right now!  What do you want the person to do next?  Make another appointment.

For me, it is a 15 minute screen share.  Interested in learning this strategy — well, it takes 15 minutes.  Would you  like to schedule that?  I need you to be in front of your computer and have access to the Internet.  That’s it!!  That is my next goal.

So, what is yours??  This is part of your marketing strategy. Putting together each step and connecting them with your NEXT step.

With our Direct Voice Mail Messenger, I am leaving a personal voice mail message on the prospects phone. They are either calling me back AFTER listening to my message or they are calling me back WITHOUT listening to my message.  I have reversed the cold calling because now they are initiating the call.  And for the most part, it is a different experience.

What’s my next step —>>> a script.  Yes, a plan for what to say WHEN they call.  My goal on that call —THE NEXT APPOINTMENT — the screen share.

During the screen share — I need to have a plan for my next step. What is my goal there?  What is the NEXT STEP I want to happen?

Every single strategy that you use should be laid out like this. Step by step by step.

Have a plan. Use it, then tweak it, then use it again and tweak it again, until it is really working for you predictably.

Webinar: The Heart in Marketing

Join me on Tuesday March 21st at 1:00 PM (EST) for Heartfelt Marketing

Spend just 45 minutes with me as we explore key strategies for heartfelt marketing — connecting with your peeps or your tribe or people!!

Register below and I will send you the details!!




If you are like most small business owners that I know, then you find marketing to be one of your biggest challenges. HOW do you get more clients or customers? HOW do you stand out in the crowd of competitors?  HOW can your business succeed in this business environment?

You are NOT alone!! Tuesday we will spend some time exploring 6 strategies that can make a real difference to you!

I am sure that you are using some or maybe even all of these strategies, but are they working?  Are you getting new business leads?  Do you have ANY conversion?  Is it the strategy or is it HOW you are using it?  Is it making sense to your connections?

During the webinar we will be covering — yes, six strategies but we will also be looking at HOW to make them more heartfelt — more engaging.  Connecting with people — PEOPLE directly.

Reserve your seat and join me.  Can’t make it, sign up anyway!! I will get you the replay following the webinar!

Your Reputation is On The Line

How to Assess Your Online Reputation

Have you ever checked your reputation online.  The online world provides a totally different reputation management challenge than the past. It is critical that you check yourself out and that you monitor your reputation ongoing.

reputationwordleAssessing your online reputation is easy, really. Just search for your company online and see what you find.

Make sure that when you’re looking, you check with different search engines. The different engines have different requirements for keywords and work slightly differently than the others. Because of that, you need to make sure that you’re searching not only general search engines such as Google, Yahoo, and MSN; but also the metasearch engines such as Info.com, Dogpile, and WebCrawler.

To check your online reputation what should you be searching for?

Well your name is an obvious one, especially if you’re the CEO or the President of a company; and you’ve probably already guessed that you should search for your company name as well. But along with those, also search for your brand, your product, your employees (especially those that deal with the public a lot,) as well as your brand and any usernames that you may use in association with your business.

Also remember while you’re searching your company that search engines are very often personalized right now, meaning that the results you see will probably be based on at least your location, as well as you or your company if you’re signed into that particular search engine. For example, if you’re signed into Google and search for your own company name while you’re signed in, you may only get to see results of material you’ve written, or material that you already know is out there. What you want to find of course, is the material you don’t already know about and that could be negatively affecting your business.

Once you’ve done some searching and found some results, what are you supposed to do with them? You need to track them! Create a spreadsheet that you can reference at any time, and put the following information on it, in this order: position in the search engines (was it the first, second, fourth, etc. result); the URL that has the publicity; the type of publicity (whether it’s good, bad, indifferent, or not about you); and the general sentiment behind the posting. Perform a search on each keyword (your name, your company’s name, etc.) As you search, record the first 30 results that you found on your spreadsheet, regardless of the sentiment behind them.

After that, it’s just a matter of finding the positive results and utilizing them to their full advantage; and finding negative results and fixing them as quickly as possible.

We can help you check your online reputation. Run your complimentary report today:

www.GetMyLocalScore.com

reputation

If you decide you want help let us know.  We have a full service concierge service to help you to monitor and manage your online reputation.

Complete the initial request form here:

[contact-form][contact-field label=’Name’ type=’name’ required=’1’/][contact-field label=’Email’ type=’email’ required=’1’/][contact-field label=’Website’ type=’url’/][contact-field label=’Comment’ type=’textarea’ required=’1’/][/contact-form]

CRCOnlineMedia: New Periscope Just Out. See What’s Happening! Your Online Reputation. It’s Critical. Webinar Starting.

You are about to uncover A-level information, so forget about any other browser tabs you might have opened so far. I’ve been at it again, kicking ideas around with the Periscope peeps I came to know and cherish.

Dive into my latest broadcast shared with the World for the first time at February 1, 2016, 4:44 pm, so still fresh enough to give you a first-mover advantage if you’ll act upon it.

Don’t forget to search for “donnaprice” next time you open Periscope on your phone and join my current 4206 followers. Amazing things are coming for all those following my Periscope live streams: discounts, inside scoops, intriguing guests, and fresh perspectives to help you stay on top of your game.

CRCOnlineMedia: New Periscope Just Out. See What’s Happening! Be Sharable.

You are about to uncover A-level information, so forget about any other browser tabs you might have opened so far. I’ve been at it again, kicking ideas around with the Periscope peeps I came to know and cherish.

Dive into my latest broadcast shared with the World for the first time at January 27, 2016, 5:38 pm, so still fresh enough to give you a first-mover advantage if you’ll act upon it.

Don’t forget to search for “donnaprice” next time you open Periscope on your phone and join my current 4148 followers. Amazing things are coming for all those following my Periscope live streams: discounts, inside scoops, intriguing guests, and fresh perspectives to help you stay on top of your game.

CRCOnlineMedia: New Periscope Just Out. See What’s Happening! Joy — The Movie, Lessons Learned. . What Is Your BIGGEST Entrepreneurial Lesson Learned?

You are about to uncover A-level information, so forget about any other browser tabs you might have opened so far. I’ve been at it again, kicking ideas around with the Periscope peeps I came to know and cherish.

Dive into my latest broadcast shared with the World for the first time at January 22, 2016, 7:05 pm, so still fresh enough to give you a first-mover advantage if you’ll act upon it.

Don’t forget to search for “donnaprice” next time you open Periscope on your phone and join my current 4055 followers. Amazing things are coming for all those following my Periscope live streams: discounts, inside scoops, intriguing guests, and fresh perspectives to help you stay on top of your game.

New Periscope Just Out. See What’s Happening! So You Didn’t Win The Powerball Billion, Now What? It’s Up To You To Create Your Financial Future. H

greig1If you are like me — then you didn’t buy the winning ticket to the BIG Billion Dollar lottery. So, what next?  It is up to US.  Me and YOU!!  We have to build our own empire!  It is Doable and it is possible.

You and I can build huge empires –sellable businesses.  It takes a good strategy or two and consistent– massive ACTION.

I start with the VISION — where am I going? What is the BIG Vision.

Then I move on to the strategy.  This is key. Most people are jumping to tactics.  And they are not stringing them together into an effective and proven strategy. So you do some marketing and nothing happens. You blame the marketing.  But chances are that you didn’t have a full out strategy.

The marketing did its part but you didn’t know what to do with the leads.  My favorite example of this is trade shows.  You pay for a booth, you invest in your display, you come up with a giveaway and YOU FAIL to follow up with your leads or you don’t even collect them.  Instead you HOPE that people will call you and believe me they will NOT.

I have attended hundreds of shows where I have filled out the cards, or left my card and even had conversations about how I wanted the service.  And I rarely hear anything else from the person.

Change YOUR mindset and your strategies.

Join me for EnVision 2016 

You are about to uncover A-level information, so forget about any other browser tabs you might have opened so far. I’ve been at it again, kicking ideas around with the Periscope peeps I came to know and cherish.

Dive into my latest broadcast shared with the World for the first time at January 14, 2016, 7:57 pm, so still fresh enough to give you a first-mover advantage if you’ll act upon it.

Don’t forget to search for “donnaprice” next time you open Periscope on your phone and join my current 3922 followers. Amazing things are coming for all those following my Periscope live streams: discounts, inside scoops, intriguing guests, and fresh perspectives to help you stay on top of your game.

New Periscope Just Out. See What’s Happening! Minute Kick Off The Day With Focused And Generate For Your

You are about to uncover A-level information, so forget about any other browser tabs you might have opened so far. I’ve been at it again, kicking ideas around with the Periscope peeps I came to know and cherish.

Dive into my latest broadcast shared with the World for the first time at January 12, 2016, 2:29 pm, so still fresh enough to give you a first-mover advantage if you’ll act upon it.

Don’t forget to search for “donnaprice” next time you open Periscope on your phone and join my current 3863 followers. Amazing things are coming for all those following my Periscope live streams: discounts, inside scoops, intriguing guests, and fresh perspectives to help you stay on top of your game.