Archive for Crash Course

Is Business Blogging Part of YOUR Marketing Plan

Why Business Blogging Should Be Part of Your Marketing Plan

Marketing plans come in all shapes and sizes. The right marketing plan for your business depends on many different factors. But one thing all businesses have in common is that they can benefit a great deal from business blogging.

Blogging is a tactic used in content marketing. When you write a blog, you publish a steady stream of fresh content. This content draws traffic to your site and earns new readers, while also building a relationship with the readers you have.

1. Business Blogging Is Simple but Effective

Many small businesses don’t want to blog because it’s ‘writing’ and you’re not a ‘writer.’ But blogging is extremely simple. This is why it makes a perfect element in an online marketing plan.

Blog posts can be as short as 300 words or even less, but generally I recommend going for 500 words if you can. They can include videos images, slide shows, and infographics. Each post can cover one simple topic and the writing doesn’t have to be magazine-grade. Write in a conversational tone like you’re talking to a friend and proofread so that there aren’t any grammar or spelling mistakes.

The way to blog headache-free is to set aside a little time each week to write and post. Carve out an hour or so to write something and post it. If you have a team member who can write well, delegate the task to them.

2. How to Get Ideas — LISTEN

The other trouble many people have when they start blogging is where to get ideas. Here are some simple places to get ideas for your blog posts:

  • Listen to what people are asking
  • Answer questions customers often ask
  • Teach readers how to do something simple step by step
  • Discuss news, current events or hot topics on other blogs
  • Answer questions from forums, Q&A sites like Yahoo Answers, social media or blog comments
  • Start by looking at popular keywords and write blog posts around them.

Keep an idea file. Spend some time brainstorming topics at first and then add to it whenever you get an idea. Whenever you need an idea, refer to this file and start writing.

3. Getting Your Idea onto “Paper”

There are many ways to share your idea on your blog.  Writing is of course the first.  Keep it simple. Create an outline of your major points. Write one paragraph about each point, add a few bullet points where appropriate and then add your intro and exit.

You can also create a video of your idea. Especially good for HOW TO type posts.  Embed the video right on your site. Creating a video can be simple. You can do a “talking head” video — you talking into the camera, or a simple screen capture video of you showing people HOW TO do something; or a screen capture of a slide show.  There are many possibilities.

Don’t let yourself get bogged down with the writing.  It is simpler than you think.

4. Working a Blog into Your Marketing Plan

Decide what topics your blog will cover and at what frequency you’ll write and post. If you add a blog to your website, you’ll boost your site’s SEO and give visitors more to do there. You can also use your blog’s analytics and its reader comments to learn more about your target market and its tastes.

5. You Can Also Add a Call to Action

You can offer more information via an e-book or video series or some other more extensive piece of content.  Then you have the opportunity to further engage with the visitor and share more valuable information.

Take my 5 Day Crash Course on Content Marketing for Your Business!

Self Publishing Crash Course

From: Donna Lynn Price — Author, Speaker and Business Success Coach

Dear Fellow Author,

Once upon a time, self publishing was thought to be the avenue of last resort for those who simply weren’t up to the standards of the “traditional” publishing houses.

Today, self publishing is a viable, inexpensive, accepted method of getting your content read by a wider audience. It’s also a great way to establish your expertise, earn some extra cash, and create a stable of products you can sell and earn money from for years to come.

But that doesn’t mean it’s easy. In fact, self-publishing has its own terminology, techniques, and yes, pitfalls. That’s what keeps a lot of would-be authors from even dipping a toe into the water. But it doesn’t have to stop YOU from becoming a published author. self publishing training

Grab your copy of this FREE report and I’ll show you the 10 things you need to get started, including:

  • The difference between self publishing and vanity publishing – and why it matters.
  • How to choose between print and digital – and why that might not mean what you think it does.
  • How to save precious time and prevent frustration with some well-chosen helpers.
  • What to expect when it comes to marketing – including how much help you’ll get from your publisher.
  • The one website you MUST read before self publishing – miss this one and you’re much more likely to wind up a victim of a scam artist.

Plus, you’ll get my exclusive email course, “5 Simple Tips to Sell More Books” to help you make the most of your project.

There has never been a better time to become an author. Self-publishing is easier than ever before, and the cost of entry is remarkably low. Don’t wait – claim your title as published author today!

A book can help you to generate new leads, build your status as an expert in your field, gain new speaking opportunities, new customers and more!!

And, the best part — it’s easy to publish a book. You can do it!

Google Plus Crash Course

plus_one_blueStill Puzzled with Google Plus?  It is TIME to get started with our Google Plus Crash Course!

Here’s the thing, no matter where you are in the Google+ learning curve, you need to know:

cover-300What’s so special about Google+? Here’s a hint: it’s probably the most powerful networking tool in your arsenal, if you take the time to learn it’s features.

  • How it compares to Facebook – and why you really do need both.
  • How to leverage Google+ in your business – because the last thing you need is another time-waster!
  • How to get a Google+ invite – Like a lot of new Google services, they’re big on anticipation and slow on invites, but that doesn’t mean you just have to sit on your hands and wait.
  • How to get started with Google+ – including what features will make you more efficient, and which ones are a waste.

To help you get started with Google+ the right way, I’ve put together a short ecourse that covers everything you need to know to turn this new social networking site into one of your largest traffic and revenue sources.

Don’t get left behind. Sign up for my FREE 5 Day Crash Course in Google Plus and start leveraging it today!

The Crash Course is a complete email training that will get you started using Google+ fast.

Google is a social platform that YOU DO NOT want to pass over. It is essential that you create a presence there and learn HOW to use it effectively!!

Pinterest Training: 5 Day Crash Course

[ez_date] From: Business Success Coach, Donna Price

Dear Fellow Marketer,

You’ve probably already set up your Pinterest account, but if you’re like many people, you haven’t really started using it and your’re feeling a bit overwhelmed with how to make Pinterest work for YOUR Business.

PLus you have to figure out — is it really worth the investment of time and resource??

For entrepreneurs who are busy trying to build a business, that’s a big concern. The last thing you need is another distraction. But here’s the good news, Pinterest is great for marketing – if you know what you’re doing.

In my new 5-day ecourse, I’m taking a hard look at how businesses are using Pinterest, including…

  • Which businesses are a natural fit, and which ones need a little help
  • How to develop real relationships on Pinterest
  • Branding your Pinterest profile – so you can ensure your customers will find you
  • How to play nice on Pinterest – They’re not called “social networks” for nothing
  • The deal with digital goods – and how information marketers and others can benefit from Pinterest

Take the first step to learning how to get the most out of Pinterest with my short 5-day ecourse.

Facebook 5 Day Crash Course

cover-300Facebook can benefit your small business.  But do you KNOW how to use it effectively.

Inside This Easy To Follow  5 Day Crash Course You Will Be Introduced  To The Power Of Facebook & What It Can Do For Your Business!

Facebook Training for Small Businesses is in most cases… beneficial to the business!!

Inside Each Lesson you will learn the basic information that you need to know, so that you can discover exactly what Facebook can do for your business!

You will have access too easy to understand information that will show you how and why you should consider using Facebook as a part of your business model. Inside each lesson you will be introduced to simple Facebook strategies, so that you can develop a better understanding of the overall concept and how you can apply it to your own business!

Learn effective Facebook strategies in our 5 day CRASH course.  Five days, one email per day and you are on your way!